Monday, December 20, 2010

Furniture industry in exports of furniture enterprises to avoid the edge of the domestic market, he moved to Children.

<p> 2010 years, the strong rebound in the furniture industry, more than before the outbreak of the financial crisis, the scale of production in 2008, also will be more intense market competition. .To get rid of homogenization of the competition and avoid trade barriers in Europe and America and other countries, domestic furniture companies are changing the operating mode and to the market segments force, and some fought in children's brand market. .</ P ><!-- Adsunion AD Code Begin Here. AD Place: pl-84-fubiao -> <P> <P> <! - Adsunion AD Code End Here. AD Place: pl-84-fubiao- .-><!-- Adsunion AD Code Begin Here. AD Place: pl-84-fubiao - ><!-- Adsunion AD Code End Here. AD Place: pl-84-fubiao -> <p align = "center ."> </ p> <center> segments from the furniture industry, furniture for children out of this year's highlight </ center> <p> According to Chan Po Kwong, vice chairman of China Furniture Association in Dongguan Furniture Fair, held talks this year to the .the rapid development of the furniture industry, more than 1 July-scale furniture enterprises reached 29.3% GDP growth rate of more than 2,300 billion yuan. .Segments from the furniture industry, furniture for children out of the highlight of this year, production and sales, the growth rate of more than adult furniture market. .</ P> <p> order to focus more energy into the brand and channel operations, force Union (China) Holdings Ltd chairman Yang Tao sell the furniture factory, while the acceleration and the United States Walt Disney, Warner and other cooperative enterprises, .Animation has won the world's top ten famous brand in the nine operators in the region right of children to enter the domestic brand furniture. .</ P> <p> not the same as furniture and electronics industry, Foxconn has not been such a large foundry, plus generally pick up in orders this year, the situation at home and abroad, almost all the furniture factory orders have been filled, missing .more serious work. .Yang Tao yesterday accepted the "Business News" interview, because no factories, so the progress of the current supply by a certain influence, but he felt more necessary not to take advantage of the fierce market competition, children's furniture as soon as possible before the industrial chain in the core part of the channel .occupation, it can only make some trade-offs. .</ P> <p> "the homogenization of the traditional furniture market is highly competitive, counterfeit, copy, and a serious price war, so we have to look for other ways to become the first company in the furniture industry, combined with the animation business enterprises to expand children's furniture market .. .Combined with the animation culture and brand recognition is clearer, to avoid the cohabitation of the competition and children's furniture can be textile and garment, toy and other industries combined, and even a children's furniture can be sold more than 100,000 yuan. ."Yang Tao think. .</ P> <p> Hengda Furniture Co., Ltd. In addition to own brand of children's toys, but also began to cooperate with domestic and foreign animation brand, Barbie dolls last year won the authorization of Chinese furniture, this year bought Pleasant cartoon image .the right to use in the furniture, the company's general manager Tan Yi also said that adults of different furniture, children's furniture brands operate more space, more attention to emotional communication, from the scene, education, breakthrough. .</ P> <p>, general manager of Shenzhen Guo Xiangyang Luxembourg furniture reflect the OEM furniture before the Japanese children do, Japanese buyers to the weight of the order price is very low, almost no profit, so the move to children's furniture, domestic market, .just a few years, the export and domestic sales have each half. .</ P> <p> China 3 million children in the potential consumer market to promote children's furniture market, more than 30% annual growth rate of more than 200 furniture companies in the current expansion of this market, many companies have expressed the need to strengthen security .and environmental health to ensure market growth. .At present, the domestic quality children's furniture needs to be improved, some companies ignore the quality for the pursuit of profit. .Quality and Technical Supervision of Guangdong Province announced on last year, including three varieties of wooden children's furniture, cabinets and other special supervision and checking of results, the failure rate was 32.3%. .According to incomplete statistics, nearly two years, has more than 40 children have a certain well-known furniture manufacturers in a variety of quality checks in the list, of which the first half of this year there are more than 20 quality children's furniture industry board "Heibang" .This does not include informal channels such as supermarkets have not yet entered the brand-name children's furniture market. .</ P> <p> State Administration of Production Safety Supervision and Management in August, has ordered all the wood furniture manufacturing enterprises must be highly toxic hazard transformation of governance and protection facilities, failing to meet required should be ordered within a time limit to March 2011 .not met and exceeded the concentration of toxic substances in the workplace enterprise, all suspend production for rectification, to the end of September 2011, still fail to meet requirements will be shut down. .</ P> <p> is worth noting that, although China has become a major exporter of furniture, but the development of export trade is still facing some setbacks and difficulties, especially the developed countries have introduced anti-dumping measures and technical trade measures to make our country a considerable number of .Furniture exports blocked. .The European Commission recently released 2010/376/EU regulations came into effect, the statutory provisions of the baby mattresses, bed around, baby hammock, children sleeping bags, duvet and 5 children and children with sleep-related products should meet the safety requirements. .</ P>.

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