Tuesday, January 11, 2011

Home store to enhance "competitive difference" full access to members of the prevalence of.

<p> open their wallets in addition to bank cards, there is perhaps a variety of beautifully designed discount card, membership card, and now many home stores in Chengdu, will also focus on the membership service activities, .various preferential measures and a variety of value-added service members, "You Changba me play," carried a terminal for the differences in consumer competition in the home store in Chengdu intensified. .</ P ><!-- Adsunion AD Code Begin Here. AD Place: pl-84-fubiao -> <P> <P> <! - Adsunion AD Code End Here. AD Place: pl-84-fubiao- .-> <p align="center"> </ p> <p> consumers to enjoy ﹄﹃ membership </ p> <p> Recently, members of the public Wang about friends homes, they found two men purchased the IKEA .section bookcase with nearly hundred dollars price difference! .It turned out that the problem lies in the "Member" status, and learned that Wang is a member of IKEA, IKEA of members through SMS notification as early as 1 day before the IKEA "members only date" on the price of buying a membership in this .section bookcase, and their friends because of the missed opportunities are not a member. ."One to engage in activities, we will show up as a member of the privileged out, members must offer more than the non-member it! ."Picked up such a" fire and Pakistan, "Wang does not hide his pride and sense of superiority as a member. .Coincidence is always in the inactive period "no discount" HOLA Rite, also a member of their special privileges, members Miss Liao HOLA years in recent celebration, enjoy the shopping rebate, electronic benefits .vouchers to shop in consumer ceremony, and members enjoy cheap commodities. .</ P> <p> It is understood that, as Wang and Miss Liao is not uncommon in such a situation, most consumers will meet the conditions for membership do yourself a membership card to enjoy the benefits provided to Member Marketplace .policy and useful information, while also enjoying the guest of honor at a VIP treatment. .</ P> <p> membership privileges to ﹃﹄ expansion of the market </ p> <p> learned that the "membership" business model first appeared in department stores, real estate, automotive, beauty, and other industries, but in recent years into the home .After store industry is developing rapidly, many stores have this as a powerful means of expanding the market. .As long as you are my members, you can enjoy discounts, double points, surprise draw ceremony so integral value for the privileges ... ... like this attractive returns and gift, often only the consumer shopping .Please fill out a registration form, you can get a membership card to easily become a full member of the store. .</ P> <p> According to incomplete statistics, at present all carried out in Chengdu, the home store membership, only there are more than 420,000 IKEA Chengdu members, Macalline holds a nearly 5 million members, and a good hundred years .there are more than more than 50,000 loyal fans, each event attracting a large number of older members while also driving a lot of new members joining. .Insiders said that with the home store membership system has matured, both locked location for your store customers, improve customer satisfaction, and even services to enhance the brand image and membership of specific groups such interactive marketing, .is becoming the pursuit of service and marketing innovative home store market share is another important tool. .</ P> <p> Member Services Marketplace ﹃﹄ flourishing </ p> <p> pursuit of goods in addition to the price war, members of the threshold set, and so attract traffic access to the settings, the store is also a membership service " .Eight Immortals recount ", various theme activities and programs tailored to the shopping," value-added services "is also flourishing. .Such as IKEA membership card, in addition to Monday to Friday, free coffee, the club should spend with your Card to enjoy the concessions offered to customers, services, knowledge and information, exclusive special day in home decorating seminars, and membership cards in the checkout brush .Return time from 60 days to enjoy extended to other incentives such as 180 days. .Members can enjoy the Macalline include "stored-value consumer" gift of 5,000 yuan loving family gifts, 10 per 1 point and the semi-annual "redeem" and enjoy the "chain of discount" in the .the honor of joining the corporate services and special discounts and Red Star "First Home" magazine. .</ P> <p> is worth mentioning that some stores use the membership card is to expand to other industries such as Commercial Union, a member of a good hundred years, in addition to price and discounted access to the national unity and then a discount outside the fold after 9.7 .The credit, gift and annual July redeem rebate points, and various types of conventional activities, Gold Silver, and even in good years by a good hundred years around the store membership card to enjoy the Milan coffee, Bauhinia cinemas, European house and so on .Other business benefits of cross-border services, etc., which, good vice president Chen Wei noted that the new century, membership privileges will be good years and even the whole home store in Chengdu segment, is also very personal, and unique circle certification is the means of .one. .</ P>.

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