Second half of 2010 the furniture industry to participate fully in consumer spending presents era.

<p> after this round of global financial turmoil, the international economic environment is changing. .China's exports is likely to be the golden age of history, China will inevitably lead to low value-added, labor-intensive enterprises are facing crisis and transition, but also Chinese consumers tighten their belts to live era. .Second half of 2010, the furniture industry trend will be towards the consumption of five direction. .</ P ><!-- Adsunion AD Code Begin Here. AD Place: pl-84-fubiao -> <P> <P> <! - Adsunion AD Code End Here. AD Place: pl-84-fubiao- .-> <p> a consumer access to full participation in the era </ p> <p> today's consumers, regardless of consumption is not consumption but also finds fault with the company's products, consumers are no longer passive, they want at any time and business dialogue, .and do not trust the authorities, also believe that intuition and word of mouth, which indicates that the time has come-one marketing. .</ P> <p> Second, the emergence of low-carbon furniture </ p> <p> held in Copenhagen last year, so that the "low carbon" has become a topic of common concern all walks of life. .This year, the theme of Shanghai World Expo - "Better City, Better Life," so that our future is full of low-carbon life reverie. .With the continuous deepening of awareness of environmental protection, low-carbon has penetrated every corner of society, and even become a way of life. .</ P> <p> Third, health spending rise </ p> <p> by melamine, H1N1 and other effects of the second half of 2010, consumer concern about the sharp rise in health, for natural, more environmentally friendly products .preference, furniture companies establish a healthy environment to the product brand image will bring more market opportunities. .</ P> <p> Fourth, the appearance of fine living </ p> <p> paint for consumers at this stage do not necessarily buy high-end brands of furniture can now show their exquisite life, but little effort .can get what you want exquisite living space, such as a beautifully decorated and comfortable home, as long as you have the creativity, anything is possible. .Commodity products through furniture to meet the middle-income consumers, but the fashion psychology, while consistent with their ability to buy the market, furniture, high-end brands to compete in the high and low ends, to meet the "national fine," the tide of the world .top furniture brand marketing strategy must be adjusted accordingly, introduced the next step to meet the consumer market products. .</ P> <p> Fifth, the rise of female power consumption </ p> <p> According to information: In the past two decades, American women have grown revenue 63%, while male income remained unchanged ( .+0.6%). .55% of American women in the family income of half of the total household income or more. .In addition, the increase of women in education, this growth is accelerating. .Relevant data show that in the United States, women in control of about 80% of consumer spending, which accounts for the national GDP of 2 / 3. .According to China's third census statistics, women account for 48.7% of our population, in which strong spending power, a greater impact on the consumption of young women 20-50 years of age, accounting for 21% of the total population. .Meanwhile a survey, at home </ p>.