Friday, April 15, 2011
2010, warming of the furniture store to the sustainable development of innovation and expansion.
<p> home stores need to innovate and reform with the times is the last word </ p> <p> business only innovation and reform in order to have development. .Market economy, only to speed up the pace to keep up with the pace of development. .However, business innovation and reform is not achieved overnight. .Perhaps some of Shenyang in terms of home stores, perhaps within a reasonable consolidation problem is solved. .</ P ><!-- Adsunion AD Code Begin Here. AD Place: pl-84-fubiao -> <P> <P> <! - Adsunion AD Code End Here. AD Place: pl-84-fubiao- .-> <p> Recently, I visited a nearby street in the world in the home, they found the experience of the huge home stores rarely have customers enter. .The author within one hour in the store, customers see even less than 10 people. .Desolate store, the clerk of the household brand in the chat in twos and threes, some not even see the store clerk received the customer. .</ P> <p> 1 home located in Shenyang, the world's large and medium Street business circle, opened in 2006, known as the large and medium Street shopping district was the only one large household goods stores. .But 4 years down, one the world has long been home when the fire is not the opening scene. .In the store, the discount stores in the poster and became depressed in contrast to the scene. .In a world total of four of the stores at home, almost half of the discount brands are playing the reduction of the posters, but they are still inaccessible. .Chinese have a saying called "sell themselves", but in today's market economy is "wine is also deeply afraid of the alley." .If the store itself is a problem in the operation and management, customers can not get approved, then no matter how good the brand which will not help business. .</ P> <p> While in Shenyang operated for only 4 years, but both the appearance and interior decoration from the stores point of view, a world out of an old home are distributed to the atmosphere, lack of vitality and home stores .activity, and no major home store of power. .In a world shopping guide home in front of the main entrance of the escalator floor board on the distribution list also feel dazzled. .</ P> <p> layer: plate suite, solid wood suite, Continental suite, children's suite, hall series; story: plate suites, solid wood suite, steel and wood suites, simple European suites, children's suite, living room furniture, wood composite .Housing; three: plate suite, solid wood suite, upholstered furniture, sofa series, Japanese-style suites, mattress series, living room furniture; four layers: soft furniture, sofa, carpet, cloth series, leather series. .Although the home as a single store, category is limited. .However, the distribution of such eyebrows beard style really grabbed confusing. .Perhaps the store floor scattered distribution choose this method aims to give consumers all over the floors, for more consumption opportunities, but most consumers do not buy it, it seems, in the increasingly fast pace of today's consumers .are more willing to straight to destination, rather than the maze in this floor waste of time. .</ P> <p> times, with the era of reform to allow enterprises to go further in order to develop a self-help of the innovation. .</ P> <p> reform and expansion of market competition, survival of the fittest foundry business development </ p> <p> 2009, at the hi to home, the majority of these stores have announced that Mercure closed shop, but House had set up chasing their own .The second store in Shenyang - actually the large East shop. .Survive in a crisis, and even the difficulties, this momentum is unparalleled. .Moreover, in May 2010, Olympic House was opposite in the Hunnan began the third branch in Shenyang - House had Yifeng shop. .Subsequently, the House had Kairon shop has opened in Tieling. .At this point, actually home in the country has opened 27 stores. .</ P> <p> House was the same as being depressed Macalline also did not affect the home market, not only stopped the heel firmly in Shenyang, Chen Cheng also began to occupy the surrounding market. .June 2010, Macalline in Fushun and Anshan in the store will be opening soon, with Shenyang as the center, to external expansion. .</ P> <p> Macalline and the sudden emergence of the full House had proved that the external constraints of the objective conditions are not the main element of business development. .Financial crisis and market downturn is not targeted, but Macalline and the House had to withstand pressure, and even continues to expand with their own self-regulation and business philosophy are inseparable. .</ P> <p> or whether it is actually Macalline home stores have international business model and philosophy, and the pulse of the times ahead. .The well-designed stores, the introduction of the internal brand and both are carefully considered. .Holiday promotions have done very impressive. .Not only that, the two major home stores in the brand's promotional effort also have done enough. .Size of the S endorsement Macalline, Bao-Guo Chen's surprise endorsement of the home, while many people understand that because advertising and the House had Macalline. .It is because of internal strengthening management, to meet the pace of the times, focus on quality assurance and increase the business means to promote these internally and externally, and actually makes Macalline home store home withstood the two pressure reached the final. .The experience of these two no doubt home store in Shenyang to exit the stage of the store on the home market, a lively lesson. .</ P>.
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